Posts by ginajet
Home Coffee Brewing: Pour Over Method
We’ve gone over a lot of information in the previous posts. There is a lot of great information about grinding, water chemistry, measuring your coffee and water (BY WEIGHT!!), and what kinds of coffee make the best cup (think fresh, properly roasted, and specialty grade). If you haven’t already seen the previous posts, be sure…
Read MoreHome Coffee Brewing: The Grind
This is the third in a series of blog posts that will teach you how to confidently brew exceptional coffee at home. So far we have discussed the importance of the two main ingredients in coffee; the beans themselves, and the water that brews them. How the beans are ground is just as important to…
Read MoreHome Coffee Brewing: The Water
This is the second in a series of blog posts that will teach you how to confidently brew exceptional coffee at home. We have already touched on the importance of using fresh delicious coffee for your home brewing, and now we will cover the next most important ingredient: the water. In properly brewed drip coffee,…
Read MoreHome Coffee Brewing: The Coffee
This is the first in a series of blog posts that will help teach you how to confidently brew exceptional coffee at home. Although there are only two main ingredients in making coffee, there are dozens of variables that can have an effect on the final cup. Over the next few posts, I will dive…
Read MoreHome Coffee Brewing: By the Numbers
This is the fourth in a series of blog posts that will teach you how to confidently brew exceptional coffee at home. If you have been following the last few blog posts, you should be well on your way to brewing great coffee in your kitchen or office. You may have already improved your quality…
Read MoreChapter 7 – Chao
The Coffee Experience Chapter 7: Chao! So far, your customer has had a great experience, and they are heading to the door to continue their day. You have one last chance to make a lasting impression before they leave. Always make sure to thank them for coming in, and wish them a great day. Saying…
Read MoreChapter 6 – Signing Off
The Coffee Experience Chapter 6: Signing Off You have welcomed your customer, helped to take their order, and now you have completed their drink. A big part of the Branch Street Experience™ is understanding that every time you hand off the drink you have just prepared, you are essentially “signing” it or giving it your…
Read MoreChapter 5 – The Layout
The Coffee Experience Chapter 5: Layout Now that your customer has entered the door and has been warmly greeted, the layout of the store becomes the central focus. The flow of your traffic should feel natural and easy for someone coming in for the first time. It should be easy for the customer to look…
Read MoreChapter 4 – Design and Decor
The Coffee Experience Chapter 4: Design and Décor Long before you open your doors to the public, you are going to have to design your space. There are so many things to consider with this component that we will have to break this chapter down into many sub-categories. Many of these topics have been more…
Read MoreChapter 3 – The Introduction
The Coffee Experience Chapter 3: The Introduction As your coffee-starved guests get out of their cars and approach your doors, the introductions begin. They get to meet your store, the get to see your layout, and they get to form an initial assessment of what their entire conscious experience will be. Prior to walking through…
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